SS25 - WOW Serrano

The new Sundek collection lands in Madrid

An exclusive event

On June 5th we presented the new SS25 collection with an exclusive event in the iconic WOW Serrano space in Madrid.
On the 6th floor, numerous guests and influencers gathered to discover the vibrant spirit and innovative style of the new collection. As a special gesture, participants received a Sundek shorts personalized on site with their initials embroidered, thus making the swimsuit a unique souvenir and a special experience.

Sundek at WOW Serrano

SS25

The new Summer 2025 collection can be admired and purchased in a dedicated corner dedicated to Sundek on the 4th floor of WOW Serrano. The pop-up offers the opportunity to explore the new pieces in an immersive environment that reflects the iconicity and lifestyle of the brand.